Consumer Motivations, Loyalty and SpendingBehavior in Online Shopping Environments……………….. 1Isil Ovgu OKAN, Anil Emre KIPER, Berna Tari KASNAKOGLUSocial Media Interaction: The Use of Twitter in theContext of Journalism……… 17Ece ÜNÜR, Dilhan APAKUse of Social Media as a Tool for European Union Communication………… 41Ebru NERGIZThe Journalism Which is Transformed Through theNew Media……………… 53Süleyman Hakan YILMAZ, Yasemin Gülşen YILMAZToday’s Tradition of Tale-Telling Shaped with theInfluence of Cultural Changes and New MediaTechnology………………… 85N. Gamze ILICAKAdvertisement, Consumption Culture and “Senism”….. 103Erdal ŞENUse of Twitter During and After Non-critical NaturalEvents: The Case of Eskişehir Earthquake –19 September 2015……………… 119Gökçe Büyükerşen GÖKSEL, Dağhan IRAKReal Time Social Media Marketing: A Case Study ofTurkcell’s Youth Club: GNCTRKCLL………. 133Çiğdem BAŞFIRINCI, Zuhal ÇİLİNGİR ÜKPolitics and Media: Representing Insecurity andSecurity……………… 155Giovanni ERCOLANIThe Time Spent on Social Media of “Y” Generationand the Case to be Unsocial…… 209Mehmet Bülent ÖNER


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